The Good Country

What’s gone wrong
with the world?

Things seem to be getting worse all the time: climate change, terrorism, pandemics, migration, economic chaos… the list goes on. All these problems have grown too big and too complex for any individual nation to solve. But instead of collaborating, nations spend all their energy and resources competing against each other. This has to change if we want to make the world work. This is why the Good Country exists.

Introducing Good Country

Introducing Good Country Play

At a Glance

What’s a Good Country?

Most of the world’s problems are really just symptoms of a bigger, underlying problem: that we haven’t yet worked out how to organise ourselves as a single species inhabiting a single planet. This can change.

The Dual Mandate

The aim of the Good Country is simple but ambitious: to change the culture of governance worldwide.


What’s the meaning of the word ‘dapple’, and what’s it got to do with being a Good Country?

Recent Tweets from @SimonAnholt

Proving a VERY important point: Finland rises in the Good Country Index (measuring contributions to the internation…
about 12 days ago
Building a reputation is like filling a bathtub when somebody has stolen the plug.
about 15 days ago
Who’s a ‘good country’? Russia almost tied with US in contributing to humanity | Stock Daily Dish
about 15 days ago
Great that more and more countries are starting to refer to their position in the #goodcountry index - what each co…
about 17 days ago
Don’t blame people for resisting change: conservatism is the evolutionary instinct that explains why humans still e…
about 27 days ago
Try this balance sheet: what have I taken from the planet and the human race this week, & what have I put in? Tricky but illuminating!
about 27 days ago
I love the sound of this. Other countries PLEASE COPY this idea! City and State Diplomacy Act in US Congress gives…
about 1 month ago
PS if you read my tweet again you’ll see that I didn’t express a personal opinion about how much or how little the…
about 1 month ago